Why Icon AI Might Be the Smartest Ad Tool You’re Not Using Yet

Being a creative designer, you have built the product, you have managed to set up the store, and you have figured out all the logistics. What’s left? Advertising. 

Advertising is the part that everyone warns you about, but no one helps with. 

As a D2C brand owner and marketer- advertising is your lifeblood, it is a non-negotiable if you want to scale your brand. But doesn’t it eat up all your time, your energy and most importantly, your budget? 

Writing three different hooks, curating headlines, aligning content with Meta and Instagram and then all the testing- all for the ads to somehow underperform. 

Now you resort to outsourcing which turns out to be overpriced. Then in-house ad creations, maybe? Time- consuming. What else? Doing it yourself? Well, that’s just exhausting. 

For your ads to work, you need to abide by the 3 Vs- Volume, Velocity and Variety 

Oh, and just one single tool- dive in as we spill the tea!

Manual Ad Creation

If you look at the possibility of creating ads manually, you need Meta ads, Instagram stories, Pinterest pins,and Google text ads- that’s 4 different tools. 

And since running the same creatives for weeks doesn’t measure up anymore, you need to: 

• Plan 100 unique ad concepts

• Pick clips manually

• Add voice-overs, captions. 

• Perform A/B testing 

And cherry on top,  you have to rinse and repeat this every week. 

How does that sound? Daunting is the word you might be looking for. 

Cut to one single tool that does all of this on your behalf within minutes. That tool is Icon AI. And you need it now more than ever. 

How Does Icon AI Work For You 

Icon AI is an AI-powered ad generation tool. It lets you, D2C founders and marketers, generate more than 100 ad creatives in under 10 minutes. Hooks, headlines, CTAS- you name it!

Here’s a breakdown of how it works: 

Let’s assume you’re a founder of a D2C brand that sells eco-friendly tote bags made from recycled cotton. Let’s call the brand “ToteMania” and you’re going to launch a campaign, say, “Totes That Care”. Now, you have to come up with multiple ad creation ideas with variation in tones and angles. 

Let’s walk through how Icon AI helps you do all that- fast and easy. 

Step 1: Go To Icon AI’s Ad Generator

• Visit https://iconai.co/

• Sign up and subscribe to it. 

• Now navigate to the ‘Ad Generator’ tool on the dashboard. 

Step 2: Campaign Details 

• You need to fill out all the campaign details, such as

•  Brand Name: ToteMania 

• Product Description: Organic cotton tote bags made sustainably in India 

• Product Image 

• Product URL 

You can choose your best- performing static ads and upload them to the website. It helps the tool to understand your brand style, and furthermore, helps you generate ads that align with your brand. 

Step 3: Choose Your Ad Type  

• Icon AI provides you with three different ad type options: 

• Competitor Clone

• New Concept

• Winner Iteration 

You can even pick the mix of all for your brand, for instance, ToteMania picks a mix: 

• 50 Competitor Clones: AI will replicate successful ad formats from top tote bag brands and optimise for “eco-friendly tote bags” 

• 30 New Concepts: AI will tailor fresh ideas for “sustainable tote bags” 

• 20 Winner Iterations: AI will provide variations of ToteMania’s past high-performing ads. 

You can choose from about 500+ different templates and customise them with AI-recommended visuals and headlines.

Step 5: Generate Ad Scripts with Adgpt

Icon AI offers a prompt-based tool called Adgpt. This tool generates SEO-optimised ad scripts in seconds. 

You have to input your keywords (such as “sustainable tote”,  “best eco-friendly totes”) and campaign goals, and Adgpt will craft scripts like: 

“Discover the best eco-friendly tote bags!”

“A tote that blooms with you. Shop Groovy Garden before it sells out.”

Step 6: Create Visuals and Videos With AdCut 

• Once you generate your ad copy, you can choose ‘AdCut’ to generate visuals and videos. 

• It offers you a variety of visuals to choose from, such as Static images and short-form video ads. 

Step 7: Hit The Generate Button 

• As soon as you hit ‘Generate’-  100s of ads will appear in under 60 seconds. 

• From Hooks such as “Carry Your Planet’s Well-Being in Your Tote”, to Headlines such as “Tote-ally Worth It” will be created. 

• Variants for different websites and brands can also be optimised as per their platforms and audiences. 

Step 8: Edit And Export

• Icon AI offers you to edit the creatives as per your brand image. 

• You are free to choose from a variety of tones, be it bold, luxe or minimalist. 

• You can export your ads as CSV, or you can directly copy them to your Meta Business Suite. 

Impact: Before Vs After 

It takes about 20 minutes to generate 100 high-quality ads. 

In this case, the brand, ToteMania, has 100 quality ad creatives to use for weeks.
Here’s a breakdown of what the Tote bag campaigns were achieving before and after using the Icon AI Tool: 

It is evident that Icon AI is blazingly efficient. For D2C brands like the ToteMania, it is a game-changer. You might as well think of it this way- it is like having a creative team, a media buyer and a copywriter- all in one single tool. It cuts on costs and time without sacrificing quality, thus delivering professional-grade ads. You need to avoid pitfalls like keyword stuffing. High-end brands might still need to fine-tune the content but this tool does 80% of the work for you.

For daily campaign needs and scaling possibilities, Icon AI is a total win.